What Is a Fractional SEO Director? (And Do You Need One?)

You need SEO leadership. But you’re not ready to hire a $140,000–$180,000 full-time SEO Director. So what do you do? Most B2B companies end up in one of two places: they either overpay an agency that hands them off to a junior account manager, or they promote someone internally who’s doing their best but doesn’t […]