No tiered packages dressed up with buzzwords. Three engagement shapes, each with a real scope and a real team. The one that fits you depends on where you are today.
| Feature | Diagnostic | Full program | Fractional |
|---|---|---|---|
| Technical audit | ✓ | ✓ (quarterly) | ✓ (as needed) |
| Keyword & content map | ✓ | ✓ (ongoing) | ✓ (strategic) |
| Content production | — | 4–6 / mo | Your team |
| Technical remediation | — | ✓ | QA only |
| Link & digital PR | — | ✓ | — |
| Dedicated strategist | — | Senior + lead | Director-level |
| Weekly team sync | — | Bi-weekly | ✓ |
| Revenue-tied reporting | — | Monthly | Quarterly |
| Minimum commitment | None | 3 months | 1 quarter |
SEO compounds over months, not sprints. Retainer is how you get the upside. Audits are our only one-off because they're diagnosis — not treatment.
Yes — retainer includes 4–6 long-form pieces a month, end to end. Briefs, drafts, editorial review, publishing. No hidden per-word fees.
No. First month covers data access, audit, and onboarding. You get real work in the first 30 days.
Month-to-month. You can leave with 30 days' notice. We'd rather you stay because results show up, not because of a contract.
Most clients do. The $4,800 applies as credit against your first month of retainer if you engage within 60 days.
Yes, case by case. Early-stage SaaS under $2M ARR gets a 20% discount on the first quarter of retainer. Nonprofits and B-corps, let's talk.